top of page
blog.
Keep up-to-date with title company digital marketing tips, best practices and insights through JenesisDigital's blog.
Search
Mar 4, 20244 min read
Understanding the Role of Content Marketing in Growing Your Title Business
If you have never taken the time to Google “title companies near me,” you should stop and do that now. You will likely get pages of...
Jan 5, 20243 min read
Marketing Trends Every Title Company Should Embrace in 2024
The title industry is constantly changing and evolving, as it reacts to everything that is going on within the real estate industry. The...
Oct 3, 20233 min read
Utilizing Local SEO Strategies to Enhance Your Title Company’s Visibility
Major players in the industry often pay their way to high rankings in search results making it difficult for smaller businesses to be...
Sep 1, 20233 min read
Email Marketing for Title Companies: Building Relationships and Driving Business
Title companies interact with Realtors every day in different ways, such as through a phone call, an interaction on a file, or a...
Aug 24, 20233 min read
Jenesis Software Acquires Dalton Digital to Expand Digital Marketing Capabilities
Jenesis Software, a leader in insurance agency management solutions, announced that it has acquired Dalton Digital, an award-winning...
Aug 8, 20234 min read
How to Harness SEO Techniques for Your Title Company
Creating a user-friendly and informative website is one of the first things you need to do when building your brand and marketing your...
Aug 3, 20233 min read
6 Digital Marketing Strategies That Title Companies Can Use to Combat Rising Interest Rates
In the ever-changing real estate landscape, the mortgage market is sensitive to fluctuations in interest rates just as we're seeing this...
Jul 12, 20233 min read
How to Boost Your Title Company’s Reputation: A Strategic Marketing Approach
How is your title company’s reputation? When you started your title company, you had to prove yourself. The competition in the title...
Jun 2, 20233 min read
Five Successful Digital Marketing Strategies for Title Companies
There are many title companies vying for the attention of buyers, Realtors, and lenders. But with so many title companies to choose from,...
May 16, 20233 min read
Six Reasons to Market Your Title Company Online
As a title insurance company, you play an important role in the real estate industry, helping to ensure that property transactions are...
Mar 30, 20233 min read
4 Ways to Retain Your Title Company’s Clients Using Digital Marketing
Gaining a new client is always exciting. But keeping an existing client is even better. The world of real estate is constantly evolving...
Mar 2, 20234 min read
Why SEO is Still Important for Title Companies, Given the Increased Use of ChatGPT
The robots are coming! Actually, they've been here for a while, we're just hearing about it more in the news with the increasing...
Feb 15, 20233 min read
5 Ways to Build Your Title Company’s Brand Through Social Media
The role of a title company is often misunderstood. Even those who have invested in real estate still don’t truly understand the entire...
Jan 18, 20233 min read
How to Market Your Title Company to Home Buyers
The real estate market is always changing. One month the trend could be that it is a seller’s market. The next month, it could flip into...
Dec 2, 20223 min read
How to Market Your Title Company to Lenders
Over time, lenders build a network of title companies that they use for their clients home buying needs. Each time a borrower doesn’t...
Nov 4, 20224 min read
5 Ways to Market Your Title Company to Realtors
Frustrated by a lack of real estate agents in your pipeline? Knowing how to market your title company to realtors is essential.
Oct 31, 20223 min read
3 Harmful Beliefs That Can Sabotage Your Title Company’s Marketing Success
Marketing for title companies requires not just sound strategies, but the right mindset. Here are 3 common beliefs...
Oct 19, 20226 min read
3 Ways Digital Marketing Can Support Sales Efforts for Title Companies
The title industry will always be relationship based. While sales and marketing should go hand in hand, there is often a disconnect on...
Sep 2, 20226 min read
How To Market Your Title Company When Business Has Slowed Down
In the past few years, real estate sales were red hot and interest rates were at historic lows. Real estate agents, lenders, and title...
Aug 24, 20226 min read
5 Signs Your Title Company’s Website Needs a Redesign
The internet is an ever-changing, fast-paced place where new ideas, trends, and expectations evolve at lightning speed. In this...
bottom of page